Indo German Collaboration boost: Heraeus expands its position in global
market for silver contact materials
Published on: Monday, 01 July, 2019
Choksi Heraeus, India’s leading processor of precious metals, to become a
global player in the silver contact market
Silver contact materials are essential in the switchgear, automotive and telecommunications
industries. Choksi Heraeus, the Indo-German collaboration based in Udaipur, is a major
manufacturer of electrical contacts catering to the needs of customers in India and around
the world. In order to become a major global player Choksi Heraeus is now significantly
expanding its production base. Customers in the US and Europe will benefit from the
combined know-how of the partners Choksi and Heraeus. Heraeus will be responsible for sales and technical support while Choksi Heraeus will manage production and logistics.
Ready for the global market
The global expansion of Choksi Heraeus is made possible by an asset deal with Umicore
Brazil Ltda, a subsidiary of the Belgian materials technology and recycling group Umicore
Choksi Heraeus acquired the assets of a silver contact plant with over 170 production
machines in Brazil and is relocating the plant to the Choksi Heraeus site in Udaipur, India.
“This expansion of our assets will enable us to serve the global market in a more significant
way and to produce larger quantities of silver contact materials,” explains André Christl,
President of Heraeus Precious Metals.
Choksi Heraeus offers high-quality and customized silver-based contact materials such as
Fine Silver, Silver-Copper, Silver-Palladium and Sintered Composites such as Silver Tin
Oxide, Silver Cadmium Oxide, Silver Nickel, Silver Graphite, Silver Tungsten, Silver
Great potential for the future
“This strategic partnership is a win-win situation. We are expanding our portfolio with
important products and the alliance is opening up new global markets,” says Kishore Choksi,
Managing Director of Choksi Heraeus. Silver is a well-established contact material and the
market promises enormous potential. “We have already received our first customer inquiries
and see great opportunities for us in the market,” says Kishore Choksi.
A globally leading technology group, Heraeus is headquartered in Hanau, Germany.
Founded in 1851, it is a family-owned portfolio company which traces its roots back to a
pharmacy opened by the family in 1660. Today, Heraeus combines businesses in the
environmental, energy, electronics, health, mobility and industrial applications sectors.
In the 2018 financial year, Heraeus generated revenues of €20.3 billion. With approximately
15.000 employees (including staff leasing) in 40 countries, the FORTUNE Global 500-listed
company holds a leading position in its global markets. Heraeus is one of the top 10 familyowned
companies in Germany.
With technical expertise, a commitment to excellence, a focus on innovation and
entrepreneurial leadership, we are constantly striving to improve our performance. We
create high-quality solutions for our clients and strengthen their long-term competitiveness
by combining unique material expertise with leadership in technology.
About Choksi Heraeus
The Collaboration between Heraeus and the Choksi family, successfully operating for the
last three decades, follows the guiding principles of Heraeus and is well-known for high-class
reputed solutions, products and services in the precious metal industry.